User Architects Do What?

The UX Architect's role is to construct and implement the technical design for an organization's use of web technology to accomplish the company's organizational objectives. This includes the selection of Web Applications, Hardware, and Software Platforms even Designing and Implementing the application framework. The UI Architect is also responsible for ascertaining system volume and analyzing traffic patterns for hardware optimization. I have exceptional knowledge of various Web development languages, platforms and hardware which is essential to do my job as a UI Designer and Architect.

Below I have compiled examples of artifacts from jobs where I have implemented applications using these techniques and extensive documentation covering a wide spectrum of industry sectors. I hope you learn something about what I do every day in my role as a User Experience Architect and where I get some of my methodologies and ideas.

Competitive Reviews / Gap Analysis

Competitive Reviews provide a baseline of an organization’s key competitors’ web sites related to features and functionality. A Gap Analysis then looks for the critical differences between your perceived competition and your tactics and what could be beneficial either direction.

Conceptual Maps

The initial visual representation of the relationships between the categories, and the content areas of the site. The conceptual map is used as a springboard for developing the site map and serves as the initial grouping of like objects and ideas.

Content Audit & Analysis

Is the result of an assessment of the client’s current content assets with a focus on each asset’s relevance and relationship to the client’s brand strategy. This document typically includes cataloging of information groupings, copy concerns, gap analysis, redundancy listing, style enhancement, and hierarchy of information. A detailed overview of static and dynamic content elements. The purpose of the matrix is to link the different content elements with the overall design and technical architecture of the site.

Content Outline

Provides a clear overview of what information will be on each page of a website and where that information is coming from.

Design Concepts

Are developed in a variety of styles to provide the client with options to choose from in deciding how the website should look to the end user.

Feature Descriptions

Provided in a document and are based upon client requirements and ideas, internal brain storm sessions, and any research that has been performed.

Feature Sets

Provides an overview of features to be executed, including assumptions such as number of pages, source material, level of programming involvement, and whether design concepts, workflows, or wireframes are required.

Human Computer Interaction

A pragmatic approach to interaction modeling is presented by which a designer can describe how the user gets tasks done with a newly developing system. The notation proposed allows an interaction designer to make explicit both how user actions cause visible or noticeable changes in the state of the machine and how the user is expected to use this feedback to generate the next action.

Site Maps

Provides a visual representation of each page of the web site and the logical flow of navigation between them. It also denotes functional features, and levels of navigation including primary, secondary, tertiary, utility, and footer.

Style Guides

Provides a summary of the product or web standards that guide the User Experience team during development, including site design standards and page styles.

Target Audience Personas

Guide the design of the site architecture, as well as the creative approach and execution. A persona represents a group of target audience members who visit a site and identifies their interests and abilities.

User Experience Concepts

Used to crystallize the key messaging, positioning, essence, and user experience that will be associated with the proposed brand concepts.

Variation Designs

Illustrate the look and feel of designs that vary from the basic homepage and secondary page designs.


Provide the skeleton of navigational and content elements. Final wireframes provide a refined framework of each page level on which the User Experience team can build the site look and feel.

Work Flows & Process Flows

Describe in detail key functions users will perform. Workflows record steps that target audience members must follow and the functions associated with each discreet task. Mapping interactions ensures the target audience experiences a logical flow during the process.